During my internship at the Siebel Center for Design, we created a comprehensive guide for Siebel Center for Design’s Marketing team. Our process included using FigJam, Adobe Illustrator, and the human-centered design process. Through in-person and remote collaboration, three other designers and I created the Content Creation Guide.
The Guide was printed front and back on 11 x 17 in paper and kept for reference at the Concierge Desk at the Siebel Center for Design.
Skills: Graphic Design, Asset Management, Brand Research, Content Strategy, Group Presentation, Interdisciplinary Communication, Human-Centered Design Methodology, Visual Storytelling
Click for enlarged view.






progress images:

establishing visual theme for the Content Creation Guide

prototype 1

prototype 2




prototype 3

